Winnie Muchanyuka is a Zimbabwean tourism expert who was appointed as the substantive Zimbabwe Tourism Authority (ZTA)’s Chief Executive in 2022.

Muchanyuka replaced Karikoga Kaseke who was retired in 2021 due to ill health.

She took over from Givemore Chidzidzi who had been steering the ship in an acting capacity at ZTA since Kaseke's resignation. [1]

Winnie Muchanyuka.jpg

Personal Details

No information could be found on his age, place of birth, or family.

School / Education

Winnie Chakanyuka Qualifications:

  • Master of Business Administration - MBA, Business Administration and Management, General, University of Gloucestershire, 2020
  • Master of Science - MS, Tourism and Hospitality Management, University of Zimbabwe, 2013
  • Senior Leadership Development Programme, Management Development, University of Pretoria - GIBS Institute, 2011
  • Diploma - Airline Sales and Marketing, Sales and Marketing, IATA Training School - Southern Africa, 2010
  • Advanced Level, Chinhoyi High School, 1989 [2]

Service / Career

Muchanyuka is the immediate past president of the Tourism Business Council of Zimbabwe.

She worked as a part-time lecturer at the University of Zimbabwe from May 2021 to June 2022 and as a part-time advisory board member at AMENA Africa Ltd. from May 2021 to June 2022.

Muchanyuka has vast experience in the aviation industry with stints at Air Zimbabwe and Swiss Air as a Sales Executive from June 1993 to September 2000.

She also worked as the Country Manager for South African Airways as the Acting Regional Manager - Southern Africa (August 2017 to June 2022) and Country Manager for Zimbabwe (October 2000 to June 2022).

Events

In accepting her appointment to the ZTA board, Muchanyuka pledged to build upon the work that had been done by her predecessors. She said:

The ZTA Team has done and continues to do tremendous work towards growing the tourism industry. I pledge my support to the mandate given to me by the Principal, Honourable Mangaliso Ndlovu, the tourism minister and the US$5 billion tourism target he alluded to is not changing. In fact, we can surpass it. Zimbabwe needs to achieve a middle-income economy by 2030 and tourism plays a key role in achieving that goal. I also looking forward to a close partnership with the media in telling the good story of this country. I am excited to be starting on this journey.

Further Reading

  1. ZTA gets new CEO, The Sunday News, Published 09 June 2022, Retrieved 28 June 2022
  2. Winnie Muchanyuka, LinkedIn, published: No Date Given, Retrieved: June 28, 2022