Digital Campaign Officer (Harare)

Job Description

The exciting role within the Digital & Data team to manage the end-to-end campaign planning, execution and reporting whilst ensuring that campaign delivery is on time, on budget and to campaign standards & targets.

Duties and Responsibilities

• The digital campaign manager will drive the performance of paid Digital Media strategies through campaign-specific interventions with a strong focus on attribution modelling and measurement.
• Monitor, Manage and optimize digital campaigns to drive campaign targets and business outcomes.
• Conduct a situational analysis, including current and previous campaign performance, to inform and drive digital strategy direction.
• Ensure that post-campaign leanings are delivered timeously and extracted for future strategies.
• Conduct competitor analysis for to understand the share of voice, the share of spend, strategies and trends to inform strategic choices. 
• Develop a detailed understanding of digital marketing measurement and evaluation standards, including Performance parameters.

Qualifications and Experience

• Advanced Diploma In Marketing: Marketing Management (Required), Bachelor of Commerce (BComm): Marketing Management (Required)
• Skills: Attribution Modeling, Budgeting, Business, Campaign Development, Campaign Planning, Digital Data, Digital Marketing, Digital Marketing Campaigns, Digital Media, Digital Strategy, End-to-End Testing, Management Reporting, Marketing Measurement, Media Strategies, People Management, Strategic.

Other

How to Apply

To Apply Use Link: https://oldmutual.wd3.myworkdayjobs.com/en-US/Old_Mutual_Careers/job/Digital-Campaign-Officer_JR-38783?locationCountry=db69eabc446c11de98360015c5e6daf6

Deadline: 29 September 2023