Lafarge Cement Zimbabwe has issued a statement that addresses cement supply backlog and price hike by retailers. Lafarge Cement Zimbabwe, formerly Circle Cement, and a subsidiary of the Lafarge Group, said the company is equipped to supply the local demand at affordable price. We present the statement in full below.
Lafarge Cement Zimbabwe Limited wishes to advise all valued customers that the cement supply backlog currently prevailing in the market is temporary and will ease out in the coming weeks.
The consumption spike being witnessed is a very positive economic growth indicator which may be attributed to a rise in mortgage finance as well as improved disposable income following a successful tobacco and maize farming season on the back of the Command Agriculture Programme. As a company well-rooted in Zimbabwe with a presence of over seven decades of operations, Lafarge is excited by this development in the market. We are well equipped and committed to serve the Zimbabwean market for its future growth.
Whilst we employ all necessary measures to ensure that the market can be served optimally, we kindly urge our customers to bear with us and not to be lured to trade cement on the black market. The prices of our cement have not been adjusted upwards, therefore any price hike by retailers is unjustifiable. The parallel market causes unnecessary panic and destabilises the market which burdens individual income and is ultimately regressive for national economic growth.
We would like to thank our valued customers for their patience and loyalty to Zimbabwe’s Tried and Trusted product.
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